Digital Supply Chain – Pricing and Promotion Analysis
Many companies have a basic forecasting discipline in place but have outgrown existing (often manual) processes for managing pricing scenarios. They require a price-adjusted forecast to align inventory decisions with marketing campaigns. Logility’s pricing and promotion analysis solution bridges the gap in cases where pricing and promotional data are stored in spreadsheets, a Product Information Management system or a Trade Promotion Management system while inventory is managed elsewhere, for example in an Enterprise Resource Planning (ERP) system or a Warehouse Management System (WMS).