Safety Equipment Supplier Raises Order Delivery Performance by 27%
Challenge
When safety equipment supplier NZ Safety Blackwoods merged its three businesses into one, it needed to consolidate its data to streamline its sales and operations planning processes.
Essential information about sales and margins, as well as inventory, was limited and what was there was trapped in spreadsheets.
The company knew to drive further growth, it needed faster and more rigorous reporting and forecasting techniques.
Solution
NZ Safety Blackwoods chose Logility’s advanced supply chain analytics solution to provide the tools it needed to improve performance both internally and in its customers’ eyes.
Sales teams use the self-service dashboards to access in-depth monthly customer activity, as well as year-on-year sales comparisons by month and by salesperson. The merchandising team can look at revenue by category and SKU in contrast to sales views that are built around customer activity.
The business also has a better understanding of counter sales throughout their trade centres versus customer pre-orders by individual centre. Consolidated KPIs help each centre monitor its performance against key growth goals, such as boosting Average Ticket Value and Lines per Transaction.
Impact
Logility provides NZ Safety Blackwoods with the supply chain visibility it needs to support day-to-day company-wide decision-making, as well as deeper insight into longer-term trends for improved budgeting and forecasting.
The company has seen improvements to its gross margin as a result of better pricing decisions, while order delivery performance has increased by 27%.
Next, NZ Safety Blackwoods is looking to integrate CRM and freight data into the Logility platform to improve the depth and breadth of its analysis.